The keywords meta tag provides the search engine with a list of words to reference when someone types a word into the search engine. The word is then checked against the keywords meta tag, and if a match is found, then the search engine knows to display a link to that web page.
The format is..
<meta name="keywords" content="put, some, words, that, describe, your, website, in, here, seperated, by, a, comma">
