{"id":3032,"date":"2025-06-17T13:54:14","date_gmt":"2025-06-17T12:54:14","guid":{"rendered":"https:\/\/www.register365.com\/support\/?post_type=ht_kb&#038;p=3032"},"modified":"2025-08-20T13:21:55","modified_gmt":"2025-08-20T12:21:55","slug":"stopping-your-emails-from-going-to-junk","status":"publish","type":"ht_kb","link":"https:\/\/www.register365.com\/support\/articles\/stopping-your-emails-from-going-to-junk\/","title":{"rendered":"Stopping Your Emails from Going to Junk"},"content":{"rendered":"\n<p>In this article, we will detail some steps you can take on your domain to stop any emails you send from <strong>landing in your recipient\u2019s junk mail<\/strong> with the use of <strong>domain authentication<\/strong>.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How Are Emails That You Send Marked as Spam?<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Your emails might be marked as spam for a variety of reasons, often triggered by spam filters that look for specific red flags. <\/p>\n\n\n\n<p>Here are the most common causes:<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Spammy subject lines or body content<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Phrases like \u201cFree,\u201d \u201cBuy now,\u201d \u201cClick here,\u201d \u201cRisk-free,\u201d and \u201cAct now\u201d are common red flags.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Too many links or shortened URLs<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Excessive linking or using services like bit.ly can raise suspicion.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Excessive use of images or no text<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Emails that are mostly images or contain no plain text are often flagged.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Poor HTML formatting<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bad code or mismatched HTML tags can get caught by filters.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Missing or incorrect SPF, DKIM, or DMARC records<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>These are <em>domain authentication<\/em> protocols. Without them, your emails are more likely to be flagged.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What is Domain Authentication and How Can It Help?<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Domain authentication is crucial for ensuring the security and deliverability of emails, preventing them from being marked as spam or phishing attempts. By implementing authentication protocols like <strong>SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail), and DMARC (Domain-based Message Authentication, Reporting, and Conformance)<\/strong>, email senders can verify their identity and protect their domain from spoofing or unauthorised use. These protocols work together to confirm that emails sent from a domain are legitimate, reducing the likelihood of them being filtered into junk folders.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">SPF<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>An <strong>SPF (Sender Policy Framework) record<\/strong> is a type of DNS record that helps prevent email spoofing, improve email deliverability, and reduces the risk of phishing by specifying which mail servers are authorised to send emails on behalf of a domain. &nbsp;<\/p>\n\n\n\n<p>Depending on who your email provider is, the record you may need to add may look slightly different, but it will look similar to this:<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<pre class=\"wp-block-code\"><code>v=spf1 include:spf.reg365.net ~all<\/code><\/pre>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>v=spf1<\/strong> &#8211; &nbsp;Specifies the SPF version.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>include:spf.reg365.net<\/strong>&#8211; Authorises Register365\u2019s mail servers (in this example) to send emails on behalf of the domain.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>~all<\/strong> &#8211; Soft fail (emails from unauthorised servers may be marked as suspicious).<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">DKIM<\/h2>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>DKIM (DomainKeys Identified Mail)<\/strong> is an email authentication method that helps verify that an email was sent from a legitimate source and was not altered in transit. It works by adding a digital signature to the email\u2019s header, which email providers can check against a public key in the sender\u2019s DNS records. If the signature matches, the email is considered authentic and is more likely to reach the recipient\u2019s inbox instead of being marked as spam. DKIM enhances email security, prevents spoofing, and helps build a positive sender reputation.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-nco-advice-block\"><p class=\"nco-advice-block-content\"><strong>TIP: <\/strong>Your email provider will be able to provide you with the DKIM record that your domain needs to use. However, if you have email hosting with us, you can enable DKIM automatically using this guide <a href=\"https:\/\/www.register365.com\/support\/articles\/how-to-enable-dkim-for-your-email\/\">HERE<\/a>.<\/p><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-nco-caution-block\"><p class=\"nco-caution-block-content\"><strong>NOTE:<\/strong> If you have email hosting with us, you must ensure that you have an <strong>active Authenticated SMTP<\/strong> service purchased through us and <strong><a href=\"https:\/\/www.register365.com\/support\/articles\/how-to-check-your-nameserver-provider\/\">your nameservers are held with us<\/a><\/strong> in order <strong>to enable DKIM<\/strong>.<\/p><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">DMARC<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>DMARC (Domain-based Message Authentication, Reporting, and Conformance)<\/strong> is an email authentication protocol that helps prevent email spoofing and phishing attacks. It builds on <strong>SPF<\/strong> and <strong>DKIM<\/strong> by allowing domain owners to specify how unauthenticated emails should be handled\u2014whether to <strong>reject, quarantine, or allow them<\/strong>. DMARC also provides detailed reports on email activity, helping organisations monitor and improve their email security. By implementing DMARC, users can protect their brand, reduce phishing risks, and improve email deliverability.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-nco-advice-block\"><p class=\"nco-advice-block-content\"><strong>TIP:<\/strong> For more information on how to add a DMARC record, please visit this guide <a href=\"https:\/\/www.register365.com\/support\/articles\/how-to-add-dmarc\/\">HERE<\/a>.<\/p><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>If you have any further questions, simply&nbsp;<a href=\"https:\/\/admin.register365.com\/tech_support\/tracking\/add.php\"><strong>raise a support request<\/strong><\/a>&nbsp;from within your Online Control Panel or call us on&nbsp;<strong>01 5255768<\/strong>. Our Support team are here to help and ready to assist you with your enquiry.<\/p>\n\n\n\n<p>For assistance raising a support request please follow the following&nbsp;<a href=\"https:\/\/www.register365.com\/support\/articles\/how-to-open-a-support-enquiry\/\"><strong>guide<\/strong><\/a><strong>.<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article, we will detail some steps you can take on your domain to stop any emails you send from landing in your recipient\u2019s junk mail with the use of domain authentication. How Are Emails That You Send Marked as Spam? 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