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What is a cyber attack and how can I protect my business?

There are many types of cyber attack, some more serious and damaging than others. Whether it’s phishing, malware, denial-of-service attacks or ransomware, all can target vulnerable systems and pose a considerable threat to your business. This article answers the question… Continue Reading →

How to use technology to improve business collaboration

There is no doubt that technology has changed the way we work today. Perhaps most significantly, it has changed the way we communicate and collaborate in today’s working environments. Whether we are in an office, store, factory or at a… Continue Reading →

How to use qualitative research methods to understand your consumers

Connecting with customers is clearly vital for business success. However, it is not always easy to know exactly who your customer is or what they are seeking. Research is important for uncovering essential information and refining how your business delivers… Continue Reading →

Can you run your campaign with these free marketing tools?

A marketing plan is essential for any successful business, whether you are a start-up, or you have an established business already up and running. A good marketing plan will help your company to grow and keep your brand relevant, ensuring… Continue Reading →

Make your e-commerce business communication effective

Effective business communication starts from the first contact with a potential customer and extends throughout the lifetime of the relationship. This requires a balance between efficiency, which benefits you – but not necessarily the consumer – and effectiveness, which benefits… Continue Reading →

Harness your CRM system to keep your customers happy

Today’s businesses can be so focused on chasing new leads and onboarding clients that existing customers can get overlooked. While business growth needs a pipeline of potential clients, customer retention is equally as important. Nurturing your existing clients can be… Continue Reading →

Faster, easier & cheaper .ie domain disputes

The IE Domain Registry (IEDR) is introducing a new .ie domain dispute resolution process in July 2019. The new process will make it easier to dispute a .ie domain registration and it’s more affordable. Currently, there are 2 options for… Continue Reading →

What is market research? How do I choose a market research provider?

Market research can be invaluable for a business of any size. Finding out what your target market wants, how they think and how they act are crucial if you want to stay ahead of your competitors and run a successful… Continue Reading →

A beginner’s guide to SEO: What you need to know in 2019

SEO is a big topic in the digital world, so we’ve created a quick guide to help you get started and get that hard-working website of yours found on Google in 2019. Firstly, what is SEO? SEO stands for Search… Continue Reading →

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